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Why Emotional Safety Is Becoming a Healthcare Priority
Posted inColumn Health

Why Emotional Safety Is Becoming a Healthcare Priority? 

By Ms. Sonam Garg Sharma, Founder and CEO, Medical Linkers  Healthcare has long been associated with diagnosis, treatment, and physical recovery. However, emotional safety has become a healthcare priority because…
Posted by MediaCatalyst MediaCatalyst May 13, 2026
Posted inColumn

Marketing in a High-Friction World: How Fintechs Can Thrive Amid Regulation and Risk Aversion

The fintech sector has long resided at a crossroads of innovation and regulation. As financial products become more affordable, digital, and personalized, regulation increases. At the same time, consumers, especially…
Posted by MediaCatalyst MediaCatalyst November 25, 2025
Posted inColumn Health

AI & IoT in Diabetes Management – The Future of Care 

According to the World Health Organization (WHO), India is home to around 77 million adults living with diabetes - roughly around 1 in 10 and nearly 25 million more with…
Posted by MediaCatalyst MediaCatalyst November 14, 2025
Posted inBanking, Finance, Insurance Column

Cashback Culture 2.0: How Programmatic and AI are Personalising Festive Fintech Rewards 

In India, the festive season means indulgence, gifting, and online activity. For fintech firms, however, the season is less about app installs or impressions—more about facilitating high-value transactions and retaining…
Posted by MediaCatalyst MediaCatalyst October 17, 2025
Posted inBanking, Finance, Insurance Column

Micro-Credit Campaigns Expanding Financial Inclusion 

Micro-credit campaigns have emerged as a meaningful means to expand financial access, providing individuals in underserved communities access to money that was previously unattainable. Micro-credit campaigns make small loans available…
Posted by MediaCatalyst MediaCatalyst October 14, 2025
Posted inColumn Health

Experts Say India Still Misunderstands ADHD – But Change Is Coming 

As the world marks ADHD Awareness Month this October, mental health experts in India warn that Attention-Deficit/Hyperactivity Disorder (ADHD) continues to be widely misunderstood, underdiagnosed, and stigmatized—especially in mainstream education…
Posted by MediaCatalyst MediaCatalyst October 14, 2025
Posted inBusiness Column Marketing

Celebratory Mobile Wallets & Fintech: Ads That Drive Transactions, Not Installs

India's festival season is not all about lights, presents, and celebration—it's a season of transactions. For the fintech players, it's about steering away from vanity metrics like app installs and…
Posted by MediaCatalyst MediaCatalyst October 10, 2025
Posted inColumn Health Human Resource

Beyond Maternity Leave: The Case for Postpartum Infrastructure at the Workplace 

Maternity leave has been the gold standard of support within the workplace for new mothers for decades. In India, the 2017 Maternity Benefit (Amendment) Act provided paid maternity leave of…
Posted by MediaCatalyst MediaCatalyst September 30, 2025
From EMI Ads to Aspirational Finance: Redefining BFSI Messaging for Bharat
Posted inBanking, Finance, Insurance Column Marketing

From EMI Ads to Aspirational Finance: Redefining BFSI Messaging for Bharat

Financial Affordability has been the one formula Indian marketing of Bharat Financial has used for decades. The "easy EMI" tune has dominated bank, NBFC, and fintech campaigns. The pitch is…
Posted by MediaCatalyst MediaCatalyst September 5, 2025
The Growing Crisis of Online Gaming Addiction
Posted inColumn Health Technology

The Growing Crisis of Online Gaming Addiction 

What starts as harmless entertainment can sometimes spiral into something far more consuming. What harm could there be in playing a few online games to unwind? This is the primary thought…
Posted by MediaCatalyst MediaCatalyst July 10, 2025
Navigating Regulatory Challenges in Web3 Balancing Compliance and Innovation
Posted inColumn

Navigating Regulatory Challenges in Web3: Balancing Compliance and Innovation

The world wide web is growing, and the new generation is Web3. But what is Web3? In layman’s terms, it is the third generation of the internet that is based…
Posted by MediaCatalyst MediaCatalyst September 18, 2024
Posted inColumn

Navigating the dynamics of a lifestyle PR Agency in India: An Insider’s Perspective

Behind the Scenes of the Communications Craft Lifestyle is one of the key verticals or niches that need Public Relations services to enhance brand visibility, media presence, narrative building, events…
Posted by MediaCatalyst MediaCatalyst September 6, 2024

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Recent Posts
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  • The EleFant Raises $1 Million in Pre-Series Funding
  • Why Emotional Safety Is Becoming a Healthcare Priority? 
  • Reliance Retail Acquires Haircare Brand Anomaly
  • vServe Strengthens Global Presence with Europe Expansion and Plans Entry into Australia
  • Andhra Pradesh Targets ₹1.27 Lakh Crore Revenue
  • The EleFant Raises $1 Million in Pre-Series Funding
  • Why Emotional Safety Is Becoming a Healthcare Priority? 
  • Reliance Retail Acquires Haircare Brand Anomaly
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