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Month: April 2021

Home » Archives for April 2021
Posted inNews

Automobile industry gears up with Inshorts to give advertising a new digital avatar

Inshorts has steered a new turn by experimenting with new ad formats in collaboration with the automobile sector. Brands like Safari and Maruti Suzuki have brought into play their new…
Posted by MediaCatalyst April 13, 2021
Posted inColumn

How lucrative is the ‘elderly’ market in India?

Today, senior citizens are roughly about 8% of India’s population and by 2050, they will account for 20% of the country’s population. This surge in TAM (total addressable market) will…
Posted by MediaCatalyst April 12, 2021
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