MediaCatalyst

342 Posts
Businesses Need Comprehensive Guidelines for Work-from-Home Model: Rajappan

Businesses Need Comprehensive Guidelines for Work-from-Home Model: Rajappan

The evolution of HR technology has influenced the way businesses recruit, develop and manage talent. It has paved ways for human resource professionals to emphasize on business impact initiatives like leadership development and talent acquisition. The Coronavirus pandemic has made businesses realize the importance of HR technology and how it can let business function in a Work-from-Home model. HR technology firms have dedicated themselves to develop technology products and solutions to support talents, business strategy and the unique needs of different business. HR technology becomes altogether more important during this time of pandemic. Prasad Rajappan, Founder and CEO - ZingHR Mr. Prasad…
Read More
How Upskilling and Business Learning can Create an Advanced Workforce

How Upskilling and Business Learning can Create an Advanced Workforce

Author: Deepshikha Kumar, Founder, SpeakIn Technology has changed the way we do business. In this rapidly growing environment, there is a constant need for employees to consistently acquire new skills and technical knowledge to keep pace with the world. Keeping up with the evolving technological advancement is a challenge for companies irrespective of their size. Even though technology creates powerful business opportunities, it also highlights skill gaps in sectors where the demand for skilled workers is high. COVID has forced organizations to digitize at an unprecedented rate which has caused an immediate need of workers who can engage with customers…
Read More
CashKaro Raises USD 10 Mn in Series B Funding

CashKaro Raises USD 10 Mn in Series B Funding

New Delhi, Sept. 15, 2020: CashKaro, Cashback and Coupons site has secured USD 10 million in a Series ‘B’ funding round led by Korea Investment Partners (KIP) and existing investor Kalaari Capital. The company had previously raised its Series ‘A’ and angel round of funding from Kalaari Capital, Mr. Ratan Tata, and London-based angel investors. “CashKaro has seen incredible growth over the last 2 years, while consistently reducing losses. We felt that it was the right time to raise money and use it to tactically scale up marketing, open up new brand building avenues, user-acquisition, product development, and hiring new talent. Our…
Read More

How Campus Placements can be Scheduled Vis-a-vis COVID-19

Author: Siddhartha Gupta, CEO, Mercer | Mettl Campus placements are a way for organizations to hire candidates from the massive talent pools available that come with various new skill sets, interests, and expertise. Many big companies, including technology giants like Google, TCS, Wipro, Capgemini, Accenture, Tech Mahindra, and PepsiCo, are honouring their job offers made to campus hires despite the weak economic outlook caused by the COVID-19 pandemic. While it looks like some campuses might not see campus placements this year, especially Tier-2 and Tier-3 colleges, others like IIT-Delhi had record-breaking placements this year even after many companies rescinded their…
Read More
CEOITBOX to Help 100 Indian Companies Get into Fortune 500: Sanjeev Jain

CEOITBOX to Help 100 Indian Companies Get into Fortune 500: Sanjeev Jain

In the 21st century, technological development has transformed human life to such an extent that it is difficult to imagine a life without technology. Be it a business or life in general, technology has made it easier. It is that compelling weapon that helps nations & businesses grow rapidly. Sanjeev Jain, Founder - TNS Networking Solutions  Mr. Sanjeev Jain, an Indian business coach and founder of TNS (Technology Never Sleeps) Networking Solutions Pvt. Ltd. admires technology. He believes technology is a boon that makes life easier for every individual. With his thought leadership, he guides and trains the folks to set…
Read More
Granola – A Rich Source of Nutrition

Granola – A Rich Source of Nutrition

Author: Rohit Mohan Pugalia, Founder & CEO, Munchilicious Granola (A SOCH Foods LLP Product) Like every year, the first week of September is observed as the National Nutrition Week, the main idea behind this day is to encourage healthy eating practices which will help in avoiding risks of contracting diseases, and in turn, lead to a healthy lifestyle. This year it is apt to remind ourselves of the importance of our health and immune system and start eating healthy nutritious foods. Picture Credits: Munchilicious Granola Granola is a healthy breakfast cereal and mid-meal snacking option that’s easily available on retail…
Read More
WinZO Raises $18MM in Series B Investment Round

WinZO Raises $18MM in Series B Investment Round

MUMBAI, September 03, 2020: With the goal of disrupting Bharat’s vernacular entertainment, WinZO has announced its $18MM Series B investment round led by global interactive entertainment fund, Makers Fund based in Singapore, and New York-based Courtside Ventures.  Both funds are making their first-ever investment in India through WinZO. WinZO plans to strengthen its content pipeline, captivate mobile-first consumers and their gaming needs, and become the go-to gaming app in India. The company’s revenue has grown 1500% and acquired 20MM users in the last 12 months, on the back of a strong word of mouth,product market fit with players who spend more than…
Read More
Accepting Emotions is the Secret to Keep Mental Issues at Bay: Dr. Gautam Sen

Accepting Emotions is the Secret to Keep Mental Issues at Bay: Dr. Gautam Sen

The Coronavirus pandemic has impacted human life in every possible manner. It has forced the human civilization to take a back foot, live a life while practicing social distancing, quarantine and self isolation. This has caused emotional and mental health issues amongst . Dr. (Prof.) Gautam Sen, Chairman and Founder – Healthspring Dr. (Prof.) Gautam Sen, Chairman and Founder – Healthspring talks to MediaCatalyst on how the pandemic has added to the mental woes. Professor Gautam Sen, a Senior Consultant in Surgery has been practicing General Surgery and Surgical Oncology for the past 40 years. He believes that the  most important thing…
Read More
New Age Media and Changing Demand for Public Relations

New Age Media and Changing Demand for Public Relations

Author: Neha Bajaj, Managing Director, Scroll Mantra With the dawn of greater internet accessibility and heightened dependency on technological equipment, there has been a conscious shift in the consumption pattern of information. From defined traditional modes of mass communication namely newspapers, television, and radio, we now have a wide array of choices at our disposal. The current scenario gives every individual a platform to voice their opinion and share knowledge. Digitization has truly transformed the media landscape, offering a better quality of news, accelerated dissemination of data, the superiority of news sources, and faster feedback. With the ascent of new-…
Read More

Digital Antidote to Marketing Woes during COVID-19

Author: Vivek Pandey, VP, Revenue Strategy & Analytics – Times Internet. COVID-19 has been an unexpected wind in the sails for digital marketing platforms that were projecting solid growth over the last few years. Market uncertainty and the resulting economic toll is driving most marketers to capital conservation, thereby rerouting most conventional ad-expenses into the digital media. Impact of COVID-19 on the advertising expenses Marketing is still perceived as a cost centre at many companies and hence is also the first function to face the guillotine during a sudden shift to cost reduction. The current atmosphere of business inactivity and a…
Read More